Anneke van den Broek on Protecting Our Cats, Finding Pet Friendly Rentals & How to Groom Our Cats

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Anneke van den Broek is the founder of the pet brand Rufus & Coco. She is also one of Australia’s 50 most influential female entrepreneurs. In this wide ranging conversation, she shares her tops on how we can protect our cats in the outdoors, how to find cat friendly rental properties and how to groom your cat.

In this episode we cover:

  • A short background on Rufus and Coco and their products. 

  • The variation of pets that Anneke has had. 

  • Anneke discusses the impacts that our cats can have on wildlife. 

  • Toys that are available for cats. 

  • Suggestions on how to keep cats safe when they’re outside. 

  • The importance of having cats micro-chipped and ID tagged. 

  • Advice for cat owners looking for rental properties. 

  • Anneke shares stories of cat and dog owners having problems finding rental properties. 

  • The benefits of having a pet resume for your cats. 

  • Grooming your cats. 

  • Ingredients that you should be looking out for in your pet’s shampoo. 

  • Suggestions for making brushing easier. 

  • Anneke’s hopes for cats exploring with their humans.  

  • Cats or pets that inspire Anneke. 

  • Product that has been a game-changer for her pets. 

Guest - Anneke van den Broek – founder of Rufus and Coco 

Instagram - @annekevandenbroek&@rufusandcocousa 

Facebook - Anneke van den Broek&Rufus & Coco USA & Canada 

Products Mentioned

Harness - Gooby harness

Kitty Litter used by Hasara & Daniel - Wee Kitty Litter

Instagram Accounts Mentioned


Cat Litter 

Wee Kitty Litter 


Thank you to our amazing sponsor Supakit.


Music for this episode was composed and performed by Kory McIntyre.

Cover Art

The photo used for the cover art for Season 2 of the Catexplorer Podcast was taken by @littlegreysadventures.